A sports car of uncompromising performance. A sedan of uncompromising luxury. These aims couldn’t be further apart, yet the new Porsche Panamera somehow incorporates them both, seamlessly. It is a performance sedan offering sumptuous comfort for four. It is, at the same time, a Porsche—capable of eliciting driving pleasure that is the stuff of dreams. Yet equally capable of being driven every day.The power of contradiction? Porsche has used it to create something utterly distinctive: the Panamera.
In the very beginning, there were doubters. When Ferdinand Porsche and his son designed the first car to bear the family name, few could grasp how this radical new concept would evolve into a game-changing sports car. Decades later, when the Porsche Panamera was unveiled, again there were skeptics. A four-door Porsche?
With luggage but without compromise?That’ll never work, they said. But it did,as we now know. The Panamera gave the luxury sports sedan a new lease on life and silenced the doubters.
Job done, we could have said. But Porsche wouldn’t be Porsche if we rested on our laurels. Our more than 30,000 racing victories could not have been achieved if we’d been satisfied with conventional thinking. By focusing on what we call Intelligent Performance, our ideas continually improve.